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Interseek media network
The company is currently operating a network of four national search engines: in Slovenia (www.najdi.si and mobile m.najdi.si), Croatia (www.pogodak.hr), Serbia (www.pogodak.co.yu), Macedonia (www.pogodok.com.mk) and Bosnia and Herzegovina (www.pogodak.ba).
Check all our current search engines out at www.pogodak.com.
Najdi.si
Over the last few years, Najdi.si had become the most visited Slovenian web site with an approximate 80% reach within the local Internet population, which is considered to be even the highest reach among all national search engines worldwide.
Since 2000, Najdi.si has been one of the largest undertakings on the Slovene Internet in regard to its utilization of newly developed software, knowledge, finance and other resources spent on the project. The core of Najdi.si is highly efficient Internet search technology (Interseek) developed specifically for Slovene users. Najdi.si holds a position of dominant Slovenian web property, un-rivaled in its accuracy of search, as embodied in its slogan: "Search smarter". It stands for value to the end-users: "Najdi.si helps you to find more, faster and more accurately, than other search tools".
Basic statistics - Najdi.si:
- 820.000 monthly users (above 80% reach)
- more then 1 mio searches daily
Pogodak.hr
and Pogodak.co.yu
Both the Croatian and Serbian national search engines are becoming dominant local players.
Although competition and diffusion patterns differ from those of Najdi.si in Slovenia back in 2000, it is the overall acceptance and permanently growing reach that is reinforcing our belief that it is a superior local solution that people want and which they will adopt despite the established presence of global heavyweights. We have observed over time that value provided by a superior local search is sufficient to overcome the switching costs created by "top of mind" positioning created by global search brands.
Basic statistics - Pogodak.hr & Pogodak.co.yu:
- 70.000 monthly users each
Pogodak.com.mk
Macedonian Pogodok was launched in november 2005 and is one of Interseek's latest web properties. (www.pogodok.com.mk).
Pogodak.ba
The most recently launched web property in Interseek's media network is (www.pogodak.ba).
Further expansion
Our mid-term goals include developing a network of next generation local information retrieving services that will go beyond the concept of a search engine in twelve countries of Eastern and South Eastern Europe.